Aligned Branding and a Rapid Website Build for a Health and Wellness Virtual Assistant
Website in a Day | Branding
Website in a Day | Branding
The Challenge: From Overwhelm to Alignment
When Terra McColley launched Finding Business Balance in 2020, she was stepping into a new season — one rooted in clarity, alignment, and service. With years of hands-on experience as a massage therapist through her business, The Alternative Healing Center in West Virginia, she was already deeply connected to the health and wellness space.
As she began supporting fellow wellness professionals as a virtual assistant, she knew she wanted to do things differently. Terra had built her own massage therapy website before, and this time, she was clear: she wasn’t going to DIY it again. She wanted a wellness virtual assistant website design and brand that felt calm, grounded, and professional — right from the start.
But like many service providers juggling multiple roles, she didn’t have the capacity — or the marketing expertise — to put it all together herself. She needed someone who could translate her vision into a cohesive online presence — one that made her feel confident from day one.
The Solution: A Seamless Website in a Day + Branding Experience
Terra chose our Website in a Day experience paired with the Branding Add-On— giving her a grounded, intuitive foundation to launch Finding Business Balance, with confidence.
This process is designed to support purpose-driven providers with exactly what they need — no fluff, no tech headaches, and no long timelines. For Terra, it offered the structure she wanted and the support she needed.
Her package included:
- WordPress site setup using Elementor Pro and Astra
- A fully custom 3–5 page website designed and launched in one day
- Optimization of images and code for faster load times
- Installation and setup of essential plugins, including SEO basics (titles, meta descriptions, etc.)
- UX testing for site navigation and mobile responsiveness
- WordPress training and 30 days of post-launch support
- A full branding package: logo suite, font and color palette, and business card design
- A Brand Blueprint and Content Planner to guide her messaging with confidence
The visual identity we created became the anchor for her brand — calm, confident, and instantly recognizable. And the website? A powerful, peaceful reflection of who she is and what she offers.
Ongoing Support That Evolves With Her
Terra loved working with us so much that she chose to continue with monthly website maintenance and marketing support — giving her up to 30 minutes of hands-on help each month to keep things running smoothly.
That ongoing partnership means she doesn’t have to worry about tech glitches, plugin updates, or small site tweaks. We’ve also supported her with one-off projects along the way, including migrating both of her websites to Google Analytics 4 and assisting with her monthly MailerLite newsletter.
As her business continues to grow and shift, she has the peace of mind that her digital presence will grow right along with it — without ever feeling overwhelming.
Client Reflections
Here’s what Terra shared about the process:
“Starting a new business comes with a steep learning curve, and Jackie made everything feel easier. She was patient, supportive, and helped me work through the tech pieces I struggled with. I loved the branding she created, and my website finally felt like the welcoming, professional space I wanted my clients to experience.
The ongoing support has been invaluable, especially as my business has grown. From updates to my website to supporting my monthly MailerLite newsletters, Jackie has been right there whenever I needed clarity or guidance. I’m more confident in my online presence because of her.
I highly recommend her to any new business owner who wants to get their online presence right from the start.”
— Terra McColley, Finding Business Balance & The Alternative Healing Center
“I’m so grateful for Jackie’s support. My site looks so professional, and it captures exactly the image I wanted for my business. I could never have created something like this on my own.”
Terra McColley
Results & Impact
Terra’s new brand and website quickly became the rock-solid foundation for her VA business in the wellness space. And because she still holds deep roots in hands-on healing through The Alternative Healing Center, having cohesive digital support allowed both sides of her work to grow with intention.
With consistent care and partnership:
- She feels confident showing up online
- She receives regular compliments on her site’s energy and flow
- She spends less time troubleshooting tech and more time doing what she loves
- She has reliable support across both of her websites
Now, she doesn’t have to carry every piece alone. Her digital presence supports the shifts — and honors the seasons — of her business. The polished, aligned design gives her the confidence to show up professionally — and stands out as a strong example of virtual assistant website design done with intention.
Reflections from Aligned Soul Design
I still remember my first call with Terra — she was sitting outside, surrounded by trees, and the energy was instantly peaceful and grounding. That moment stuck with me. It was one of the first signs that I felt deeply called to support wellness and spiritual entrepreneurs — the ones who bring calm, presence, and healing into the world.
Terra is the kind of client who makes collaboration feel like a true co-creation. She brings heart and intention into everything she does — whether she’s supporting wellness professionals as a virtual assistant or serving clients in her massage therapy practice.
Running multiple service-based roles takes clarity, balance, and flexibility. It’s been an honor to create a digital foundation that supports her full range. From her one-day build to ongoing support, newsletters, and a second website, our partnership has grown alongside her vision.
Clients like Terra — grounded, intuitive, and deeply committed to their work — are exactly why Aligned Soul Design exists.
Start Your Own Success Story
Aligned website design and branding for heart-led entrepreneurs who want to show up with clarity and purpose.
You don’t need to figure it all out alone. With the right support, you can launch with confidence, serve with ease, and let your business evolve — beautifully and intentionally.
